Starting a business is one of the most common and widespread dreams. Who hasn’t had a “this would make a million dollars” moment about some dreamed up a product that comes with a brief accompanied vision of being a thriving inventor and business owner?
For many, the dream is more substantial but still romantic: a wine bar on the California coast, a sailboat touring company in the Florida Keys, a cafe down a little street in New York City. Such dreams have more to them than the “million dollar” dreams, but they still have a whiff of the unrealistic. There are, of course, wine bars in California, and sailboats in Florida, and cafes in New York, many and many more of them, and run by experienced people already living in the area with already established customer bases. Such dreams could come about, but they still aren’t quite to the point they seem likely.
The final category, though, still includes perhaps most of the entrepreneurial dreams out there. For them, they hold a dream in their heart that’s realistic, absolutely possible, and potentially very successful, they just don’t have the know-how to achieve it.
For such dreamers, these dreams aren’t just idealized concepts that are pleasant to consider every now and then. These dreams have the hardened edges of the real. Potential restauranteurs have recipes already picked out and a location in mind where their business could most thrive. Potential cafe owners know their coffee and have checked out the best cappuccino machines. Potential real estate company owners have done more than watch HGTV, they’ve scoped out the local market, they know what people are buying up, and they have researched and seriously considered how to go about getting licensed.
It’s this final group who should be getting extra help in order to take that final step and actually start their businesses. While the first two groups perhaps consider themselves potential entrepreneurs, their dreams are not well-formed enough, but this final group holds a great deal of potential for local communities and beyond if they could only get the assistance needed to make that final push from dream into reality.
For many of these people, the problem is not the dream, which could potentially be very successful (even wildly so), it’s the practicalities. Starting a business isn’t easy. It’s expensive and it can be complicated. There’s a legal side to business that most people don’t know much about at all. There are taxes and copyrights and forming a limited liability company. These issues are the reason so many don’t actually start their dream businesses.
And it is at this point that we should push for some sort of government based organization to help them. There should be a government initiative to put offices in every major town that can advise those who want to go from dreamer to entrepreneur. If free advice were available, many would surely take that final step, and the added revenue of their successful business ventures would more than pay for the help.